According to ABC, “Cloverfield” opened in 278 theaters, using about 500 screens, and most theaters posted the next warning:
“Due to the filming method used for ‘Cloverfield,’ guests viewing this film may experience side effects associated with motion sickness, similar to riding a roller coaster.”
Anyone who obtained sick throughout the movie can be issued a refund. One viewer described the movie as “Blair Witch on crack,” in reference to Eduardo Sánchez’s and Daniel Myrick’s 1999 discovered footage movie “The Blair Witch Project.” Said viewer left after an hour to keep away from the acute vertigo the movie gave him. Luckily, the thriller stored the viewer, named Sam Friedman, in his seat, “I stayed for about an hour just to find out what the hell a Cloverfield was.”
It appears “The Blair Witch Project” elicited comparable reactions from audiences a decade earlier. A 1999 report within the Guardian additionally discovered that viewers needed to steadily go away the theater due to the shaky-cam as a way to drink water and regain their bearings. Theaters exhibiting “Blair Witch Project” even implored individuals to vomit within the offered loos, not within the foyer. Such a posted warning means, fairly sadly, that some poor theater employee undoubtedly needed to mop up somebody’s sick.
Of course, with each “The Blair Witch Project” and “Cloverfield,” the stories of viewers throwing up served much less as a warning and extra as a method to reinforce each movies’ mythic standing. “Blair Witch Project” was so nicely marketed that some viewers assumed it was an precise documentary and that the actors within the movie had certainly died. In 1999, it was briefly the stuff of city legends.