What we’re seeing an increasing number of is that providers like Max are going to take away exhibits and flicks that are not being streamed quite a bit to save lots of on paying out royalties. However, slightly than simply let these exhibits and flicks accumulate mud, they are going to be licensed elsewhere to generate income. And, as Harowitz, factors out, that has given tens of millions of individuals entry to exhibits like “Westworld” who beforehand weren’t subscribed to HBO. “I think at the end of the day [there’s] equal benefit to consumers,” he concluded.
“We’re a couple of months into our partnership and we’re seeing a lot of good momentum, we’re seeing people engage with those channels,” Horowitz added. “It’s just a really broad swath of programming that really adds to the depth and breadth of what we can offer to [Tubi viewers].” Speaking a little bit bit extra concerning the deal Tubi made with WBD, Harowitz indicated that they did not hesitate to save lots of the exhibits that have been being dumped from HBO Max.
“When you have one of the oldest and most storied TV studios in the business come to you with a unique opportunity, you jump on it.”